Business

The Uncommon Courtesy, Networking Tips for Authors by BookChick BlogReviews

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by Carrie De SimasArticle Categories: ,

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How do you respond when an author ignores your query offering to assist them or promote them via your blog?   BC: I’m human just like the next person so I dislike being ignored. I understand and respect the fact that author’s have lives and responsibilities outside of their author personas.  However, a simple “Thanks, but no thanks” would suffice for most promoters, bloggers,  readers,  who are offering their free support,  time,  talent,  and resources to an author.   Some editors, agents, etc., have blacklists of authors who have been rude, unprofessional or negligent in their social media communications. Do bloggers, such as yourself, keep track of these types of actions or people?  BC: I do not keep a blacklist. I remember an author’s actions and proceed with caution should I have an opportunity to have future dealings with them. Sometimes people have a bad day so I allow for that.  However, […]

Transhumanism Versus Religion: How to Create Fiction From Controversy, an Interview with Zoltan Istvan

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by Fred E. Whyte Article Categories: ,

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Author Zoltan Istvan, author of The Transhumanist Wager, has brought the Transhumanist movement into the fiction world and is turning the controversy into book sales. What is Transhumanism? ZI: To be a Transhumanist means to be someone who wants to use science and technology to move beyond human, to conquer human mortality. What inspired you to create a story around the Transhumanist movement?  ZI: I am a Transhumanist and want to live indefinitely. I once almost stepped on a landmine in Vietnam while working for National Geographic and the incident really affected me. I wanted then to write something that would contribute towards a better world where people didn’t have to die. How were you able to take such a complicated and controversial topic as the Transhumanist movement, with all its political, religious and emotional triggers and create a novel?  ZI: I think many writers approach a problem like your […]

Website Essentials: Tips by Website Developer and Designer Ken Chase

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by Rudy DeesArticle Categories: ,

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A website is essential to authors. How do you help your clients make sure their website doesn’t get lost in the Internet ether? Ken Chase: There are a number of techniques and web coding standards that I adopt to ensure that the sites that I develop are more search engine friendly: Setup Google Analytics to monitor site usage and performance. Develop a well organized navigation structure that is both human and SEO-friendly. Make use of effective design choices (white space, clean lines, etc.) that make sites easy to read. What are the key elements of every great website? KC: High quality content is by far the most important element of a great website. With vast amounts of information available on the Internet, audiences are drawn to websites that provide valuable content that is easily accessed, clearly organized, well written, and attractively presented. Other important elements are appearance, usability and functionality. […]

Blog Tours 101 With Fabulosity Reads Book Promotions – The Work, The Cost, The Reward

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by Carrie De SimasArticle Categories: ,

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Wendy Ewurum of Fabulosity Reads Book Promotions talks about Blog Tours:  What they are intended to do for the author, how they work and why the author should spend the time and money on them. WE — This is a wonderful marketing method, ideal for indie authors but also used by many publishing houses. In a Blog Tour the company will contact a number of high traffic bloggers to host the author or book. The management of the tour includes: Managing blogger rules and adherence to them. (You do not want 1 and 2 star ratings for your book during promotion.) Ensure review guidelines are always visible. Manage master schedule. (Which blogs when and what to do when a blogger does not post.) Managing giveaways and blog post design. Distribution of eBooks. (It is the author’s responsibility to ensure eBooks in various formats and download codes are available to the […]

Cover Reveals 101 with Fabulosity Reads Book Promotions – The Work, The Cost, The Reward

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by Carrie De SimasArticle Categories: ,

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Wendy Ewurum of Fabulosity Reads Book Promotions talks about Cover Reveals. What they are intended to do for the author, how they work and why the author should spend time and money on them. WE — A cover reveal is a virtual (online) book tour aimed at announcing the impending release of your book by showing off the cover accompanied by blurb and author bio through as many blogs as the tour company can get to commit to hosting your book’s cover for a day or specific period. It is normally run over a day but can be increased to the authors preference depending on how much coverage they want. What is the intended purpose of it? WE — The saying is “never judge a book by its cover” but the actual truth is that we do just that. There are blogs dedicated to finding interesting covers of books to be released. These […]

Sell More Than 10,000 Copies of Your Ebook in the First 60 Days. Here’s How.

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by Karyn Connor Article Categories: ,

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Author Elisabeth Grace’s debut novel, Rumor Has It, landed in the top 1% of Kindle reads, sold 10,000 copies and received 60+ reviews on Amazon in less than two months of release. How?   EG — There are probably a million little things but I’ll cover the top five things I think made the biggest difference for me. Social Media – I started early building my platform…probably about six months out from publication. I had my website up, my author page on Facebook, my twitter handle, etc. Author Endorsement – I was fortunate enough to have Rachel Van Dyken offer me a front cover quote and Monica Murphy provide me with a quote for the back cover copy. I put those two quotes at the top of the book description, before people even get to the book blurb. Their endorsement of my work probably helps someone decide to purchase it if they were sitting […]

Book Blog Tours and Promotions – Advice from Fabulosity Reads Book Promotions

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by Fred E. Whyte Article Categories: ,

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Writers want to write. Which is why authors search out others to help them with the business side of  self-publishing. Here are some tips from Wendy Ewurum, founder of Fabulosity Reads Book Promotions on how to best self-promote.   What are the most successful promotional endeavors an author should undertake? WE: “If you fail to plan your promotional strategy then you plan to fail. Design and start implementing your marketing plan of action before or right at the beginning of writing your book. Failure to do this places untold amounts of pressure on you and takes away from celebrating your accomplishments. Start early because word of mouth is what you want.” What are the most important factors for an e-book author to consider? WE:  “Online most people buy the person as a first, not the book itself. Bearing in mind that it takes time to build relationships you want to start early, get to […]

How to Successfully Promote Your eBook – Tips from Amazon Bestselling Author Skye Turner

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by Carrie De Simas Article Categories: ,

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With the surge in self-publishing of eBooks, the pressure is on authors to distinguish themselves amongst the thousands of eBooks available for purchase.  Amazon bestselling author, Skye Turner, gives tips for success in self-publishing. Tip #1: Network ST: “It’s very important to make friends with book blogs and other authors. These are the people you will be working directly with and who have the masses at their fingertips. But it’s also important to be genuine and not use people because of what you think they can do for you.”  Tip #2: Self-Promotion and Professional Assistance ST: “I typically spend about 4-5 hours everyday on promoting and networking. I also try to interact with my readers a lot. I have recently acquired a personal assistant though and she does most of my promotion along with my amazing Street Team, which allows me more time to write.” Tip #3: Incentives to Buy […]

What’s the Most Powerful Tool In Networking? It Might Surprise You!

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by Carrie De SimasArticle Categories: ,

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Whether you’re leading a workshop, networking with other industry professionals, conducting a book-signing, or being interviewed, the strongest tool in your networking arsenal might surprise you.  The smile. Research shows that increased smile intensity is associated with greater trustworthiness.    Remember that episode on Friends where Monica is trying to get fiancé Chandler Bing to smile for their engagement pictures? In the episode, the photographer would utter that dreaded word: “smile”, and then the embarrassing lopsided, painful contortion of a smile would appear on Chandler’s face.  Though this was a comedic exaggeration, there is truth in those wobbling lips. Can the average person force an authentic smile? No. When a smile is authentic, there is more than just the lips at play and faking a grin is not as easy as it sounds. Psychologically we are hard-wired to spot lying lips. That’s because science has shown it takes two parts of the brain […]

Nom Du Plume – Pen Names For Writers

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by Carrie De SimasArticle Categories: ,

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Pen names have been around since man first learned he could write stuff down but didn’t want his neighbors catching him at it. Mary Anne Evans was a British novelist and journalist. She was one of the top writers of the Victorian era but you won’t find her name in any bookstore. To be taken seriously, she wrote under the pen name George Eliot.  J.K. Rowling’s name is Joanne. Her publisher was concerned that young boys might be turned off by a woman writer and had her use J.K. instead.   Even Shakespeare is rumored to be a pen name. Rumors abound as to his real identity.   There are many reasons for wanting to use a pen name. Several of my friends write erotica and have families or other businesses as well. To keep maintain their privacy, they choose to work under a veil of relative anonymity. As romance […]